Whitney Spiva

Product Designer

Product designer specializing in AI-native experiences, conversational interfaces, and complex systems. 7+ years designing at The Home Depot. Currently a Senior Conversational Designer at FedEx.

Case Studies

A UX Designer in a Conversation Designer's World

Shipped work across both sides of live chat at The Home Depot: what customers see and what associates use. Owned end-to-end conversational UX for the contact center: dialogue flows, decision trees, error handling, escalation paths. Led the LivePerson to Sprinklr migration, cutting handle time by 25%.

Role: UX Designer · Company: The Home Depot · Status: Shipped

AI in the Associate Workspace

How AI suggestions and conversation summaries could fit into a crowded workspace without adding complexity. Designed Smart Responses with confidence scoring and source attribution, plus conversation transfer summaries for seamless handoffs.

Role: UX Designer · Company: The Home Depot · Status: Design Exploration

Canopy: Automated Design System Governance

Automated drift detection, governance-aware fixes, and an agent toolkit for design systems. A dashboard for triage, side-by-side spec vs production comparisons, component heatmaps, and three auto-fix governance tiers.

Role: Designer & Developer · Status: Concept

Design Process

  1. Understand — Map the system and the people using it
  2. Frame — Turn the complexity into one clear question
  3. Explore — Rapid prototyping across fidelities
  4. Build — Ship closely with engineering

Experience

  • FedEx — Senior Conversational Designer, 2026–Present: Conversational AI (Contract via TEKsystems)
  • The Home Depot — UX Designer II, 2021–2026: Conversational AI, Design Systems, Analytics
  • The Home Depot — UX Designer, 2019–2021: Supply Chain, Component Libraries, Field Research
  • The Home Depot — UX Design Intern to Full-time, 2018–2019: Enterprise Apps, Fulfillment Centers
  • VML, Turner Broadcasting, Cox Communications — Creative Tech and UX, 2015–2017

Skills

Conversational Design, Figma, Framer, Voiceflow, Sprinklr, LivePerson, Design Systems, Component Libraries, HTML/CSS/SCSS, JavaScript, Claude Code, Vercel, Information Architecture, Data Visualization, JTBD, Design Ops, Enterprise B2B, Desktop SaaS

Education

BS Technical Communication, UX Design concentration — Kennesaw State University. Founded TEDxKennesawStateUniversity.

Contact

Email: hello@whitney.design

LinkedIn: linkedin.com/in/whitney-spiva

Resume: Download PDF